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About me

Do you want to be free of what's holding you back in life? Whether that's lack of confidence or self-esteem, being overwhelmed by stress or anxiety, self-sabotaging beliefs, or generally just feeling 'stuck' and lacking clarity in your life or career. If any of these apply to you I can help.

I'm passionate about helping women with these issues because this is exactly where I was up until about 3 years ago. And the process and techniques I now use in my coaching practice are what freed me from what was holding me back. So I can empathise with my clients, and can help you with understanding and care.

And I now love seeing the transformation in my clients from when I first meet them. I can see the powerful woman behind the beliefs in all of my clients and I work with them to empower them to uncover and gain insight into their gifts and powers that have been hidden over time.

During the coaching we will agree what it is you want to get out of our sessions, and we work together on achieving that outcome, by finding out what you really want out of life, what's stopping you getting that now and the action we both need to take to overcome that, my coaching always requires clients to do tasking work which is essential to change habits or the action needed to achieve your outcome. I will use whatever coaching methods or techniques are most appropriate to get you your outcome effectively and efficiently. If you want to we can also work on setting goals, challenges, accountability and the actions you need to take to achieve those goals.

Prior to being a coach, I had a solid career background where I worked for over 25 years predominantly in the IT industry as a Project Manager. So change has always featured in my business and career, and it's natural to me to always seek the best solutions to achieve an outcome.

Contact me to arrange an initial free coaching session, to learn more about how I can help you and how we can work together. I offer one-to-one and group coaching programmes. You will be glad you took that first step. I look forward to speaking with you soon.


RB, Birmingham - January 2020

Last year I was really struggling with some big life decisions, and felt like my thought process was 'stuck'.  I kept going round in the same circles of thoughts and as a result I felt like my life was in a rut.  I was feeling quite down on myself, and a bit frustrated with the world.  I was also having some issues with my family which all contributed to me not being in a great place.

With Shuna's help, I'm now feeling much more in control of my life and sure of my own mind, which is helping me to make more positive decisions.  Shuna has also really helped me define my boundaries in relationships which has been a bit of a revelation.  As a result I'm now in a much better place with my family, and I think things will continue to improve!  Overall I now feel much more positive, confident and relaxed.  Many thanks for all your help!

BR, Worcestershire – September 2019

I approached Shuna after being asked to speak at two important events – the first a national training and development event for peers across my profession, and the second a family wedding. Despite being in a leadership role for over a decade, I had a debilitating fear of public speaking which I felt was holding me back professionally and personally. Throughout a six-week, one to one course encompassing a range of techniques, Shuna not only helped me address my public speaking anxieties, but also a range of other confidence and self-belief issues which came to the fore during our sessions. The difference I have seen since the sessions has been tangible. The initial two events went well, which in turn gave me confidence to accept an invitation to speak at a national innovation conference in my field. The techniques Shuna used have also helped to foster a self-belief around my value in the workplace and my leadership abilities, leaving me more confident to continue on my development journey should the opportunity arise.

DG, W Midlands – August 2019

When I had my first session with Shuna, it was very much about my relationship with my partner.

I was confused, and to be honest, my thoughts and feelings were holding me back from doing the things I needed and wanted to do.

I saw very quickly from being coached my Shuna that it was around different values, and that if I held my boundaries and was true to myself, that the issues were resolved effectively.

Within 3 sessions, I felt differently about the situation and now am in a position where I talk to my partner openly about the things which previously would have caused the problems.

I am confident, relaxed and calm in my approach, and in fact our relationship has improved considerably.

CC, Birmingham – December 2018

The sessions with Shuna were really helpful. Before starting our collaboration, I was in a mind frame which prevented me from taking opportunities, I didn’t believe I was good enough, I was pushing myself to achieve whatever I considered perfection.

Gradually after each session I saw small changes in my attitude, in how I perceive myself in relation to other people and how I react in certain situation – I let go of the need to be in control of the time, I feel a lot more positive and keen on trying new things, etc. We set some goals together and I am working on achieving those and more, so I am grateful for her help and appreciate the work we’ve done together.

Training, qualifications & experience


  • Master Coach
  • NLP Master Practitioner
  • Master Time Line Therapy Practitioner
  • Master Hypnotherapist
  • NLP Trainer
  • Hypnotherapy Trainer

Other areas of coaching I deal with

I am qualified to help anyone be free of PTSD and trauma.


Additional information

Fees are tailored to suit individuals.


I can offer evening and weekend appointments if required.

42 Clarence Street


Type of session

In person


Shuna Balnaves - Free Yourself Coaching

Shuna Balnaves - Free Yourself Coaching