Ross Nichols


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This professional is available for new clients.
This professional is available for new clients.
About me
Ross Nichols served 26 years in the British Army. He mentors and coaches business owners, directors, and professionals for: business; leadership; career; wellness; and cancer. He is an ICF-approved coach educator and mentors other coaches for professional credentials with the International Coaching Federation (ICF).
As a supportive member of the ICF, Ross helped to create the ICF competency framework for mentor-coaching, launched in Oct 2024. He is part of the team writing the ICF Body of Knowledge for the coaching profession (2024-2025). He is a contributing author to the Institute of Directors’ Growing Business Handbook on: Coaching and Mentoring; Leadership for Performance; and Authentic Leadership for Growth. He is the author of 3 e-books for coaches: Business Start-up Tips for Coaches; Insights for the Coaching Journey; and Coaching the Human. He founded the Poetry for Coaching project and edited the Anthology Poetry for Coaching (Nov 2024).
His coaching style is Transpersonal, working with values, energy, vitality, and spirit. He is drawn to working with the shadow side, which is where he believes the learning and healing is to be found.
‘Ross provided me with some very useful mentoring having taken on the role of Chief Executive Officer. As well as his own insightful analysis and advice the tools he uses are very useful and provide tangible evidence of the areas that need to be worked on. Enjoyed working with Ross.’
‘Ross is a highly trained and experienced coach and all of that comes across in the way he works. There was no area of the process I didn’t feel supported in or like Ross himself hadn’t walked. His mentoring was caring, precise and highly motivating. I would highly recommend Ross as a mentor, especially to those thinking of starting a coaching business.’
Ross leads the Creative Coaching Collective, the Salisbury Coaching Circle and the Cancer Coaching Community. He is a volunteer wellbeing coach for MacMillan.
My services include:
- Registered ICF mentor coach for credentialing
- ICF approved coach educator
- Career transition coaching
- Business mentoring and coaching
- Intuitive business and marketing plans
- Executive and leadership coaching
- Non-executive director (NED) coaching
- Personal transformation (Life) coaching
- Health and wellness coaching
- Cancer coaching
- Group coaching and facilitation
- Emotional Intelligence coaching
- Mindfulness coaching
- Personal development
I partner with you in a thought-provoking and creative process so that you can be your authentic self, follow the career or business that ignites your passions and purpose, and live the life you want.
Example testimonials on Linkedin:
Ross provided me with some very useful mentoring having taken on the role of Chief Executive Officer. As well as his own insightful analysis and advice the tools he uses are very useful and provide tangible evidence of the areas that need to be worked on. Enjoyed working with Ross.
Ross is a highly trained and experienced coach and all of that comes across in the way he works. There was no area of the process I didn’t feel supported in or like Ross himself hadn’t walked. His mentoring was caring, precise and highly motivating. I would highly recommend Ross as a mentor, especially to those thinking of starting a coaching business.
I’ve always been perceived as very confident and capable, however, this wasn’t borne out by the little voice inside me. Ross worked with me to deal with my (fairly severe) imposter syndrome and we also touched on some hidden childhood issues, which I wasn’t expecting. Ross was very open and supportive but also challenged me where necessary. I have just started a new role and my confidence is now real. My self-esteem has flourished and I’m looking forward to an exciting future.
Ross is quite simply a phenomenal coach. He has a wealth of experience to draw on, a no-nonsense approach to problems and situations and is not afraid to be straight and say what he thinks. He went as far as inviting me to workshops on topics we both wanted learn more about and really adapted his approach in the sessions. I was not an easy customer, and he did an amazing job. Happy to recommend him any time, especially to busy/stressed finance colleagues.
Ross took the time to understand my situation from different angles: business strategy and personal approach and helped me find the personal issue that was still affecting me as a business person. Even the initial free chat gave me excellent results, which prompted me to book a full session with Ross. He's the best coach/mentor I've come across, and the results were better than expected. Thank you Ross!
Ross has opened my mind to what mentoring can do for a coaches competence. With his incredible perception, presence, and precision, he has illuminated insights into my coaching that have really expanded my awareness and understanding, and have set me on the path to increased skill. He is, in my opinion, an exceedingly effective mentor.
I must say today I am very grateful I've met Ross. In only 3 sessions I've improved more than a year of therapy.
Ross planned and put on a wellbeing training session for my team. I started with a number of sceptical individuals but all joined in and got something from the session. It was well thought out and well managed. Successful all round.
I can whole wholeheartedly recommend Ross as a coach. With his thoughtful processes and patient and intuitive ways of coaching, he allowed me to better understand myself, my environment and my motivations and formalize my long-term goals and set on a path to achieving them. I now have much more confidence to deliver and tackle obstacles and issues that arise. Ross was invaluable at coaching me through challenging times and gave me skills and tools that I can take with me through the rest of my career. Thanks Ross.
In the past year, I approached mentoring with an open mind and heart, knowing that once I did, I would clarify my path and fulfil my need to further identify who I am, what drives me, my purpose and how I achieve it. Ross Nichols was absolutely superb at being able to help me understand and respond to my fears whilst embracing my skills and capabilities. Undeniably the most wonderful mentoring outcome is firmly knowing that I am enough, I am amazing, and I am a creative, resilient and progressive entrepreneur & individual! Thank you Ross Nichols.
Today I had a transformative coaching session with Ross. His uncanny skills of perception, concentrated listening and reflecting back, his keen ability to pinpoint the real issue along with his sensitive yet rigorous line of questioning enabled me to make insights about myself and my business that are absolutely invaluable. I wholeheartedly recommend Business Mentoring Services to anyone that is interested in developing themselves or their business - it's business coaching at its very best.
The coaching I undertook with Ross while I was in the process of growing my company was invaluable. Ross’s self-assured and supportive style meant that I felt I was in a safe pair of hands at all times. He enabled me to encapsulate the skills, experience and passion from my previous working life and to use that confidence to build clarity and direction for the new business. Clarity was my biggest take-out and the result has been far more effective focus on business and personal growth.
Ross has provided a superb, all-encompassing approach to career transition. Aside from being an incredibly supportive, personable character, his experience and knowledge has helped me secure a perfect role without compromise. I can't recommend him highly enough.
Training, qualifications & experience
Professional Certified Coach (PCC)™ International Coach Federation (ICF)
Registered Mentor Coach for ICF credentialing (ACC, PCC)
ICF approved coach educator
Diploma in Personal Transformation Coaching
Level 5 in Mentoring: Theory and Practice
Certificate in Small Business Coaching
Certificate in Group Coaching
Certificate in Health and Wellness Coaching
Certificate in Mindfulness Coaching
Certificate in Existential Coaching
Certificate in Management Consulting Essentials
Firework™ Licensed Career Coach
NLP Practitioner certification
NLP Coach certification
Hypnotherapy certification
Timeline therapy certification
EQ-i 2.0 Test User certification
Judgement Index Consultant
MBA
Ambassador, International Coach Federation (UK)
Founder and Leader, Salisbury Coaching Circle and NLP Group - sponsored by ICF (UK)
Organiser Salisbury International Coaching Week, an annual event since 2016
Co-Founder and Leader, Wiltshire Business Mentoring Scheme
Founder member and Leader, Cancer Coaching Community
MacMillan wellbeing coach
Founder and leader, Poetry for Coaching project
Member organisations

The International Coach Federation is the professional association for personal and business coaches worldwide.
Coaches can become accredited by the ICF, who have three grades of membership: Associate Certified Coach (ACC), Professional Certified Coach (PCC) and Master Certified Coach (MCC), with the different categories standing for different levels of training and experience. Master Certified Coach's have achieved a substantial level of training and experience.
Members of ICF are accountable to a professional code of ethics.
Areas of coaching I deal with
Other areas of coaching I deal with
Executive coaching
Personal transformation coaching
Wellness coaching
Cancer coaching
Coach education
Mentor-coaching for ICF credentials
Fees
Free initial online session
Additional information
My fees are negotiable so please contact me to explore how we can work together.
When I work
By appointment: week days during office hours and some evenings
Further information
Check me out:
- On Linkedin (Ross Nichols, Salisbury, Wiltshire)
- On Facebook: (9) Business Mentoring Services Ltd | Facebook
Download my FREE e-books for coaches(donations to the homelessness charity 'Crisis' welcome): Insights for the Coaching Journey; Business Start-up Tips for Coaches; Coaching the Human, all available at: http://www.transitiontransformers.co.uk/ebooks-for-coaches.php