Louise Wheeler

Oxford, Oxfordshire, OX2 9NN 01865 596771 01865 596771 07786 925969 07786 925969

About me

Specialising in career and executive coaching, Louise is a qualified and experienced coach with a solid professional track record working at a senior level in the commercial sector. Before running her own research consultancy and coaching business she was a Commercial Director for GfKNOP, a global market research agency.

Coaching can help you to identify where you want to go and helps you do this quicker and more easily than is possible when working alone. Louise uses a person-centred approach to coaching which means that the person being coached is firmly in control of the agenda for each session. This relies on mutual honesty, non-judgmental acceptance and empathy. It is, of course, completely confidential.

Coaching is a temporary process that normally begins and ends within six months, sometimes much less. However, it is possible to re-contract if you wish to work towards new goals or to have a periodic 'check-in' to keep things on track.

It is often particular experiences or self-perceptions that block our awareness of what we are capable of or the choices we have. Stress can be a key factor in preventing us from stepping back to think clearly about what we really want. Sometimes we find ourselves heading in a direction that we haven't actively chosen. It is at these points that coaching can provide some new perspectives on your 'now' in order to take control of your future.

As a coach Louise can help you consider how satisfied you are with various aspects of your life and work in a 'safe space'. You can choose to work on one or more area that you would like to explore or change. Rather than offer advice, Louise will provide 'sign-posting' and sometimes challenge your assumptions to help you identify your goals, consider all your options and build an action plan.

Louise's description of the coaching process: "The coaching takes place, primarily, face-to-face and begins with a session of 30-45 mins which is free of charge. This allows us to meet to discuss how the coaching may be of use to you and for me to explain a bit more about the coaching process. Prospective clients normally have quite a few questions at this stage and I welcome the opportunity to answer these in full. It is at this point that we will agree, or not, for the coaching relationship to go ahead.

I can provide phone or Skype coaching if face-to-face is not practical. However, I always aim to meet with my clients in the early stages of the coaching if possible. I use email to follow up on sessions and to check in between meeting, when appropriate. Some clients like to have some tasks or actions to work on between session. Others prefer a less structured approach. You can decide what works best for you.

You don't have to commit to a definite number of sessions but I advise that four to six sessions is a good number to begin with. Coaching, by its very nature, aims to develop self-sufficiency in the client and, for this reason, it does not promote dependency on the coach long-term. You can cease the coaching at any point if you do not feel it is helping or if you feel you have achieved what you need to, so the process is flexibility."

Training, qualifications & experience

Louise is a qualified coach with a MA in Coaching and Mentoring Practice from Oxford Brookes University and is also trained to use Nancy Kline's Thinking Partnership approach to coaching and facilitation. She is a qualified personality test user for the British Psychological Society with access to some excellent personality psychometric tools. These can help inform clients' career and life choices.

Louise's first degree was in Hotel and Catering Management and she has a wealth of experience in the commercial and business world. As a Commercial Director, at GfKNOP in research and performance measurement, she worked with private and public sector clients and managed large and successful client-facing teams. She also delivers facilitated workshop sessions to focus on the development of individual or organisational strategies. In addition to her coaching work, Louise runs Research Oxford, a purpose-led micro business providing research and evaluation services to charities, social enterprises and SMEs. This gives her a realistic perspective on the world of work and means she is well networked.

Adhering to the European Mentoring & Coaching Councils code of ethics Louise can provide professional references on request. She is a full member of the Association for Coaching, and the Market Research Society. She is a guest lecturers for the business school at Oxford Brookes University, an active member of ROBIN (Responsible Oxfordshire Business Involvement Network) and a trustee of Restore - a charity working for mental health in Oxfordshire.

Louise is a qualified mental health first aider and is currently studying for her Level 2 Certificate in Awareness of Mental Health Problems.

Member organisations


Association for Coaching

The Association for Coaching is one of the leading professional bodies for Coaches and Organisations.

The Association is made up of a number of different membership categories, e.g. Associate Member (AMAC), Member (MAC), Accredited Member (AC Accred), with the different categories standing for different levels of training and experience. Accredited Members have achieved a substantial level of training and experience approved by the Association.

The Association has a Code of Ethics & Good Practice and a Complaints Procedure.

Other areas of coaching I deal with


Self esteem


Negotiated on an individual basis, flexible around income and coaching needs.
Please contact Louise for more details. The initial 'no strings' 30-45 minute session is free of charge.

Further information

Here are a few examples of what some clients have achieved:

  • Moved from a job with limited career progression opportunities to one that provides training and development and a clear career path
  • Became more self-confident when presenting and contributing to meetings
  • Reached the next step on the career ladder
  • Secured a place to study medicine having been in an administrative role for 2 years
  • Made transition from being employed to setting up own, successful consultancy business
  • Re-located to follow a chosen career path
  • Increased self-belief in order to make a new career move
  • Addressed issues around work / life balance - more life, less work!
  • Overcame difficult issues with staff / colleagues
  • Moved forward positively from redundancy
  • Moved from senior public sector role to senior third sector role

2 Oxford Road

Type of session

Face to face life coaching
Online life coaching
Telephone life coaching
Home visits

Practical details

Sign language
Other languages None


Wheelchair user access

Wheelchair-accessible premises should have step-free access for wheelchair users and individuals who are unable to climb stairs. If a life coach's premises aren't step-free, they may offer alternative services such as telephone/web-based appointments, home visits, or meeting clients in different location, so you can choose the option that suits you best.

You can contact the life coach to discuss the options available.

Under the Equality Act 2010 service providers have a duty to make reasonable adjustments to ensure that individuals with disabilities can access their service. You can read more about reasonable adjustments to help you to access services on the CAB website.

Wheelchair user access Unspecified


Flexible availability, but generally between 9am and 7pm Monday to Thursday and 9am and 4pm Fridays. I avoid working week-ends but do make exceptions by arrangement.


Louise Wheeler

Louise Wheeler

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01865 596771


07786 925969
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