About me
Hey, thanks for stopping by!
I work 1-1 with leaders, founders and career-driven parents who look successful on paper but feel stuck, stretched thin, or like a shell of who they want to be.
I know that place well. Redundancy with a young family, imposter syndrome, burnout to the point I didn’t recognise myself. Hiring a coach changed everything for me, and I still work with one every year.
Together we work on things like:
→ the inner critic that follows you home from work
→ overwhelm, burnout and always putting yourself last
→ getting clear on what you actually want, and finding the courage to go after it
→ showing up as a leader at work and being present at home
→ that nagging feeling of “there’s got to be more to life than this!”
Alongside my private clients, I’m a Performance Lifestyle Coach to elite Olympic-level athletes, and co-founder of a learning company. Whether I’m coaching a CEO or an Olympian, it’s the same work: helping people perform without losing themselves.
I’m a 40-something husband and dad of two, happiest in the sea or behind a drum kit. You’ll get curiosity, energy, kindness, boldness and play (who says personal growth can’t be fun?!).
If something here sounds familiar, I’d love to hear about your situation. Use the “Email me” button above to get in touch.
Training, qualifications & experience
- ICF Professional Certified Coach (PCC)
- Professional Co-Active Coach, trained by the Co-Active Training Institute (CTI)
- Organisation and Relationship Systems Coaching (ORSC) trained
- Chartered Management Institute, Level 5 Leadership & Management
- Creator of “Navigating Careers”, a framework used by Performance Lifestyle practitioners across every Olympic sport the UKSI supports
- More than 20 years helping people learn, grow and lead
- PRISM Practitioner: using neuroscience-based behavioural profiling to help clients understand their natural preferences, play to their strengths and communicate better at work and at home.
Areas of coaching I deal with
Fees
Free initial in-person, telephone or online session
Additional information
I coach in blocks of eight 1-hour sessions over around four months, on Zoom, with support between sessions.
Many clients have their coaching funded through work development budgets, so it’s worth asking your employer.
The initial call is a real coaching session, not a sales pitch. You’ll get a feel for how I work, and we’ll decide together if we’re a good fit.
Free 45 minute initial consultation (online or in person).
When I work
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Further information
Testimonials
"I was frantically spinning plates, unsure how to balance in my life. I wanted a better balance across my relationships, career and personal goals, and my need for freedom on my terms; I just had no idea how.
Alex has helped me to re-discover my core values and purpose, enabling me to spin those plates in harmony, ring-fence "me time", and achieve some amazing life changes in a very short period of time. I can't recommend him enough." - Justin, CEO
"When I look back and remember how I was at the beginning of the year, the hole I’d cornered myself in, the pressure I’d put on myself, and no idea how to get out of it, I’d never thought I’d be where I am now in the same year.
I’m happier, more present, not distracted, enjoying work and my wife and kids have noticed a big change in me. This is all I wished for." - Matt, Senior Leader
"Working with Alex has helped me address all areas of my life, not just work. I now realise how all aspects of my life have an impact on how I show up as a leader.
I’m in the education sector because I want to inspire others to be the best they can be. Alex has helped me inspire myself to be better every day." - Kara, Head Teacher
"I'm a new dad and started building a start-up business at the same time. Alex has helped me with prioritising, seeing value in taking time, encouraging better communication and understanding the factors that are behind the key stressors in my days.
Alex has been great, and I would recommend (and will) to anyone who needs some direction and accountability in their life." - Dominic, Company Director
"When I started working with Alex, I had just set up my own business. I was feeling confused and overwhelmed as leading a business was new to me.
Working with Alex has given me insights, confidence and clarity that I can create the business and lifestyle I’ve always wanted for myself and my family." - Claire, Business Owner
"Before I met Alex, I didn't love my job and life is too short to dedicate to things you don't love.
Alex helped me be honest with myself about how I really wanted to earn a living and see that my reasons for not doing it could all be worked out.
Building a business I love that brings joy to my customers and myself has been a priceless experience!" - Adrian, Martial Arts Entrepreneur
"I really enjoyed working with Alex, and he gave me great support and understanding. I felt like Alex really got to know and understand me.
He pushed me to get things out of me that I was holding back on. This was vitally important in order for me to progress and get what I really want from my work and life." - Tom, Director
"Coaching has really opened up all lines of communication for me. Before, I would worry and digress about certain situations. Some things would really get under my skin and I just couldn't seem to shake them off.
Since, working with Alex, my path in life has become a lot clear. - I trust him implicitly. He's always there for me with no judgement. I'm a lot more confident in myself, the niggling voice of self-sabotage has primarily been kicked to curb!" - Carolyn, Head of Operations
"I wanted a coach who would give 100%, this was clear from the start with Alex. He’s all-in!
I feel like nothing else matters to him in our sessions apart from giving value and making breakthroughs.
Working with Alex is a story of possibility, empowerment and inner peace within myself." - Steve, Sports Business Owner
"As a mum, a part-time teacher and a leader in my own business, life can be overwhelming.
When I first worked with Alex, everything felt emotional and confusing. Alex has helped me lean into my fears and address my negative self-talk.
My life feels balanced so that I can really show up as a leader at work and in my own life." - Rosie, Business Owner