Lorraine Copes

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she/her
Dip. Transformational Coaching

About me

I help ambitious people move forward with clarity, confidence, and intent.

My work is shaped by the life and career I have built, rising to executive leadership within global hospitality brands, founding and scaling an award-winning social enterprise, and establishing a respected personal brand grounded in credibility, values, and impact.

Over the past two decades, I have operated at the intersection of business, culture, and people.

As a senior executive within global hospitality groups, I worked at board and executive level with responsibility for margins, profitability, supply chains, pay structures, and growth. I understand what commercial pressure looks like, and what it costs personally to sustain performance, visibility, and leadership over time.

Alongside this, I am an executive coach and social entrepreneur, partnering with leading organisations to drive cultural change, strengthen leadership capability, and embed inclusion and belonging in practice, not theory. I work with individuals navigating complexity: career progression, leadership transitions, confidence, identity, power, and purpose.

My clients often come to me feeling stuck, underestimated, or at a crossroads. Many have experienced adversity. All are ready to be honest, brave, and accountable for the next chapter of their lives.

I support my clients to:

Gain clarity about what they want and why
Build confidence rooted in self-trust, not performance alone
Develop the courage to make aligned, often uncomfortable decisions
Navigate change with intention rather than fear

I coach with warmth, compassion, and directness. I listen without judgment, challenge without ego, and hold space without collusion. I am both a thinking partner and an accountability partner, grounded, experienced, and commercially literate.

If you are ready to move forward, not just reflect,  and you want support from someone who has built, led, pivoted, and grown, I would be pleased to work with you.

Training, qualifications & experience

I am an accredited transformational life coach, trained with Animas Coaching, and bring over 20 years’ experience as a coach, mentor, and senior leader. My background includes executive leadership roles within global hospitality brands, founding and scaling an award-winning social enterprise, and working with individuals and organisations on leadership, confidence, career progression, and cultural change across the UK, Europe, and the Middle East.

Areas of coaching I deal with

Other areas of coaching I deal with

Career transitions and progression
Confidence, self-belief, and visibility
Leadership development and executive presence
Navigating change and major life decisions
Purpose, values, and identity at work
Overcoming the feeling of being stuck or underestimated
Accountability, focus, and decision-making
Supporting ambitious professionals through growth and challenge
Coaching social entrepreneurs and purpose-led leaders
Work, life, and identity integration

Fees

Free initial online session

Additional information

I offer a complimentary 45-minute discovery session so we can explore your goals and see if working together feels right. I offer a range of coaching packages, with details available on request.

Further information

Please send me an email, and we can arrange a 45-minute discovery session at a time that suits us both.

The discovery session provides an opportunity to explore your goals, identify areas where you would like support, and determine whether working together is the right fit. You will also have space to ask any questions about coaching and how I work.

If we both decide to move forward, we can schedule your next session in advance and agree on a coaching frequency that supports your needs, such as weekly or fortnightly sessions.

124 City Road, London, EC1V

Type of session

In person
Online
Phone

Types of client

Adults (25-64)
Older Adults (65+)
Couples
Organisations

Key details

DBS check

In England and Wales, the Disclosure and Barring Service (DBS, formerly known as CRB) carry out criminal records checks for individuals working with vulnerable groups, such as children. To find out more, visit gov.uk , or contact this professional directly

Additional languages

n/a

Online platforms

FaceTime
Google Meet
Microsoft Teams
Whatsapp
Zoom

Social

Lorraine Copes
Lorraine Copes