How to stand out at a networking event without showing off

Imagine walking into a room and creating an impact immediately.

We have all met people we instantly like and want to get to know more or want to do business with.

Do you struggle to know how to do that when the room is full of people and noise?

Do you know how to stand out without showing off?

Practise, plan and prepare in advance, even if you only have 5 minutes to do so. Check yourself - make sure that your tone is neutral, your facial expression is warm and friendly, your thoughts are positive, and your demeanour is inviting. First impressions can form quickly, so take a moment to consider how you want to come across.

Rather than barging in and interrupting people, or sliding off to the bar or a corner of the room and hiding through fear, pause for a moment, take in your surroundings and consider who you might like to speak to. Let other people be the centre of attention - be gracious, as it is so attractive.

Scan the room and notice where conversations seem open and welcoming, or whether there's someone you've particularly wanted to meet. When there is so much noise, just stop and focus for a moment before deciding where to start.

Always go and introduce yourself to who you want to meet and say, 'Hi, I am Jennifer.' Introduce yourself clearly and, where comfortable for you, make eye contact and give the other person your attention. Shoulders back, head high and be sincere.

Once you've introduced yourself, look for opportunities to move beyond small talk by asking about something the other person is genuinely interested in, such as their work, interests or trends in their business. Using someone's name naturally during the conversation can also help you remember it.

Whether it is in the office, in a bar or at a networking function, never underestimate the impact of a smile to make yourself approachable. Think about your body language, give the person you're speaking to your attention, genuinely listen to what they are saying and display interest.

• Be interested, not interesting.
• Be bold, not arrogant.
• Be confident, not arrogant.
• Be assertive, not pushy.
• Be polite, not passive.
• Be optimistic, not negative.

Wear something you feel comfortable and confident in. If it suits you, a distinctive accessory can also be a simple conversation starter. Stand upright. Be confident about what you know and humble about what you don't.

Remember, it is your time to shine!