About me
Hi, I’m Sim.
I’ve spent 19+ years coaching people navigating major changes - redundancy, career change and life after divorce.
I support my clients to gain clarity, feel unstuck, and gain confidence. Together, we work on how to cut through the overwhelm and disappointment. We look at the steps needed to move into the next phase of your life with a positive identity and purpose.
I qualified as a Professional Coach with NLP over 19 years ago. I use established and respected models, such as GROW, OSKAR, and Neuro Linguistic Programming. I utilise career coaching, business strategy, and positive psychology tools.
Alongside my coaching practice, I spent more than five years supporting university students to develop employability skills and to start their own businesses. I continue to offer practical coaching which can include CV writing and LinkedIn profile development.
Testimonials from clients
www.thesecondactstrategy.com
My personal lived experience
I have overcome many things in my own journey and am known for my resilience and optimism.
These changes include relocating, redundancy, career change, difficult relationships, starting a small business, bringing up children, navigating neurodiversity (ADHD), loss and divorce.
Training, qualifications & experience
- June 2025, CPCAB Level 3 Certificate in Counselling Studies
- June 2024 CPCAB Level 2 Certificate in Counselling Skills
- May 2006, Dip. Professional Coach, The Coaching Academy
I have 19+ years experience of life and career coaching. I have a degree in Writing and Publishing and have extensive knowledge of career tools, and can support clients with CV and LinkedIn writing. I have worked with a number of small business owners with their business and marketing plans.
Areas of coaching I deal with
Fees
£100.00 - £125.00
Additional information
Free 15-minute intro session to see if we are a match.
My 121 sessions online are £120 per one-off session, which last I hour.
If you would like to sign up for 3 x online sessions, these are at the discounted price of £100 per session.
In-person sessions in St Albans are priced at £125 per session.
I also offer group coaching, retreats, and half-day intense coaching sessions.
When I work
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