Lucia Fontaina-Powell

Life & mindset coaching for freelancers and business owners

If you work for yourself, you likely chose this path for freedom, creativity and meaning. What you didn’t anticipate was the emotional labour: of carrying the uncertainty, self-doubt, constant pressure to be visible, and all of the other psychological challenges that come with working for yourself.

Having walked the freelance path myself, and coached hundreds of clients through it, I can safely say you’re not alone (even if it feels like it when you’re scrolling through LinkedIn).

I work with recovering high achievers and independent spirits (from seasoned freelancers to career crossroaders who are contemplating the plunge) to do the deeper, inner work that makes self-employment sustainable—and genuinely enjoyable.

Because I believe the "self" bit of self-employment is one of the best investments you can make in your business, and in your life.

What clients say

"Lucia would take all my messy thoughts and worries and help me create a clear path to action, both professionally and personally." - Lindsey, Freelance Digital Marketer

“Previous stumbling blocks used to turn into set backs for weeks or months, and now I'm actively taking alternative steps.” - Becky, Vision Strategist & Designer
 
"I feel like a calmer, more collected version of myself since starting coaching with Lucia." - Laura, Freelance Graphic Designer

What we'll work on

• Clarity on what you're building, and the conviction to keep going
• The self-knowledge and self-trust to make confident, aligned decisions and take purposeful action
• The courage to show up fully and tackle self-promotion, without compromising who you are
• A practical psychological toolkit for the ups and downs of working for yourself
• Permission to run your business in a way that works for you

Why work with me

I spent years climbing the ladder in early-stage startup marketing before realising I didn't like what was waiting for me at the top. I went freelance as a writer and strategist, then retrained as an EMCC-accredited transformative coach. My practice is rooted in coaching psychology and evidence-based approaches (IFS, Gestalt, TA, CBT), and inspired by my lived experience of building a business on my own terms.

Let’s start with a conversation

If you're curious about working together, we'll start with a free, no-strings discovery call. We'll talk about what you're working towards and what's getting in the way, and you'll leave with clarity on the best next step for you.

If we work together: Sounding Board

For anyone who's done with the "biz guru" frameworks that don't stick and wants a psychology-based approach to growing their business with clarity, courage and resilience:

• Four months of personalised 1:1 support, with eight 60-minute sessions, every other week
• Hand-typed session notes and a personalised Notion Hub for themes, insights and actions
• Access to the More To Life Resource Library
• Optional accountability check-ins between sessions
• £1,500 for four months (instalments available)

Not sure Sounding Board is the right shape? Please do get in touch anyway, and we can talk about a bespoke package that works for you. 

Need some more info?

Read my Substack, Messy Work: https://luciafontaina.substack.com/

Check out my website: https://moretolifecoach.co.uk/

Don't hesitate to reach out with any questions. I look forward to hearing from you! 

You can learn more about my programmes and pricing on my website, or we can discuss a bespoke package.