S. Wright

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Available for new clients
Available for new clients

This professional is available for new clients.

Hertford, Herts, SG14
Available for new clients
Available for new clients

This professional is available for new clients.

About me


I’m Sam, an ICF certified executive coach and trained forest therapy guide.

I partner clients in transformational work through areas of their professional and personal life that they want to explore.

This unique coaching experience creates the environment for sustained reconnection to yourself. You’ll remember your why, (re)discover your purpose and gain the tools to consistently apply this powerful, energetic shift as a leader of your own life.

I attract those who are ready and willing to shine their brightest light. Executives who not only want to live life to the full but want to inspire the next generation of leaders. This is not easy work; there are no shortcuts. But clients consistently describe the life-changing nature of our work together.

We work on the inside – outside, stepping out into nature wherever possible to deepen the impact of our partnership. The wild and infinite presence of nature awakens the senses and offers renewed perspective. It invites greater awareness, openness, and clarity. And as my clients become empowered by their inner desire for change, I support them to navigate their own path towards creating the life they want to lead. 

My coaching style is compassionate, intuitive and honest. I focus on bringing out the wholeness of you, whatever situation you are currently in.

If you are feeling curious for more send me a note to arrange a call.

My Story

I had a very successful and rewarding, yet highly stressful, scientific research and development career. During this time, I led diverse, global teams; navigated regulations, scientific boundaries and cultural differences; managed huge budgets and challenging team dynamics. I gave it my all: 24/7. The result? My mental health took a nosedive. I was burnt out at 35 and had experienced trauma and extreme loss with multiple miscarriages. Followed by numerous international relocations and raising a young family, I found myself lost in the noise of everyone else’s needs.

Fast forward to now. I have created a life that fulfils me, that feeds my purpose and passion and motivates me to continue developing. Since 2015, I have been an executive coach working with clients to transform their lives and their leadership. This not only impacts them directly but those they work and live with too. I love my job, I’m good at it, and I’m proud to say it.

Who I work with:

I offer 1:2:1 sessions for private clients and packages for corporate clients wishing to support employee development and wellbeing.

PRIVATE CLIENTS : It can be hard it to invest in yourself, but coaching can be life changing if you partner with the right person.

I work with private clients in a number of different ways to get the most out of your investment. With most new clients, I ask for a commitment of an initial four to six months of coaching, with sessions taking place on average every three to four weeks. But you can start off with a one off 60 min power session to experience just what's possible.

I have no more than 10 clients on my roster at any one time, ensuring I can offer my full focus to every partnership. On top of the sessions, and where welcomed, I offer additional support throughout the coaching relationship via messaging and email.

CORPORATE CLIENTS : I work with business owners and HR/L&D leads to support the professional development and wellbeing of their employees and leadership teams.

When an employee feels heard and valued, your organisation benefits. Coaching can boost a sense of purpose and wellbeing, offering space for inspiration and innovation, leading to increased focus, productivity and motivation.

Following a meeting with key stakeholders to gain clarity on your organisation’s needs, we agree a plan to work with individual clients.

Let's connect and have a discovery chat to see what you need most.

Events and Courses:

In synchrony with the seasons I run regular workshops, day retreats and LIVE online group coaching courses. The in-person events are often located within the beautiful countryside of Hertfordshire.

For more information on my services, client testimonials on my various services, blogs and resources please visit my website on:


Training, qualifications & experience

  • 12 years in corporate and 6 years running own practice
  • PCC Accredited Coach with the International Coaching Federation
  • Diploma in Professional coaching
  • Certificate in Executive Coaching
  • Certificate in Professional Coaching Practice.
  • Certified by the Association of Nature and Forest Therapy Guides and Programmes
  • 7 years living abroad/relocating in a number of countries.
  • Certificate in Permaculture Design

Other areas of coaching I deal with

Relocation - particularly the partners of the relocation.
Transition - when 'it' doesn't quite feel right, don't let it fester, don't bury it, take the brave step and say it out loud and work up a plan together.

It's just a chat

Photos & videos


£120.00 - £150.00
Free initial telephone session

Additional information

I am here to help those who connect with me and price should not stop this, call me to have a discovery chat where we can discuss this in more detail and create a bespoke package that works for you in time and price.

When I work

Mon Tue Wed Thu Fri Sat Sun

I work to best fit you. I can offer occasional evening coaching slots.

Further information

Other experiences:

Guided Forest Therapy Walks for Corporates or Private.

A guided forest therapy walk is essentially a slow and mindful walk through the forest, never walking far, it is not a hike. Participants are gently guided through a series of invitations to explore the surroundings with all of their senses. It is a beautiful experience and a must for any self care package. Participants leave relaxed, calm, restored and rejuvenated. To date people have been amazed by the positive impact it has on their wellbeing.

"Thank you so much Sam for an absolutely incredible forest walk today and for introducing us to the wonders of forest therapy. We felt safe, supported and challenged. You opened our eyes and our awareness. Your gentle, warm and engaging approach invited us in - purposeful with a beautiful lightness of touch. There were lovely surprises at every stage - and the tea at the end just beautiful. Thank you"

Hertford, Herts, SG14

Type of session

In person

Types of client


Key details

DBS check

In England and Wales, the Disclosure and Barring Service (DBS, formerly known as CRB) carry out criminal records checks for individuals working with vulnerable groups, such as children. To find out more, visit gov.uk , or contact this professional directly

We do not use a premises, we can meeting in locations which suit the clients needs.

Online platforms