About me

  • Let go of what's holding you back from wellbeing. Reconnect to your innate resilience, wisdom and creativity.  Navigate through life’s complications and struggles with a new-found freedom and ease. Realise the truth of who you really are.

I run coaching and therapy sessions face to face in Markyate, St Albans, Hertfordshire, and via Zoom.

My work is suitable for teenagers and adults, and for couples – either those in crisis or those who simply wish to deepen their connection and understanding of one another.  I love helping people transcend their issues and struggles, rediscover their confidence and playfulness, re-ignite their spark and fall in love with life, however challenging their circumstances might appear.


There’s usually an area of life that feels impossible to shift. A fear, a set of unhelpful beliefs about yourself, relationship struggles, anxiety, depression, external conditions / events that feel overwhelming and insurmountable.

My coaching shines a light on the layers of innocently acquired conditioning and limiting thoughts, coping strategies and beliefs that we all have. I can help you overcome insecurities, anxieties, and feelings of “not-good-enough”. I’ll teach you how to stop people-pleasing and start to live life in line with your true values. And I will support you as you let go of what you are not, understand who you really are, and begin to live from this fresh, new perspective.

My approach combines deep listening, intuitive questioning and exploratory conversation with therapeutic modalities such as cognitive therapy, breathwork, Emotional Freedom Technique and Eye Movement Desensitisation Reprogramming, as appropriate. Having training and experience in a variety of different coaching and therapy approaches allows me to be responsive to each client’s individual needs.  

My overall aim with every client is to help them on the path towards a happier, healthier, more peaceful and vibrant self, more aligned with their true nature and living a more authentic, blissful, life. I help people realise that they aren’t broken, were never broken, and have access to all the resources they need inside of themselves – often this involves a gentle journey in becoming comfortable with leaning into feelings instead of distracting away from, and avoiding them.

I have always had an affinity for the spiritual and mystical, and have been immersed in non-duality and other spiritual teachings, and so where appropriate will bring this element to client conversations, as and when it makes sense to do so.


As an Optimal Wellness Coach, I work with body and mind to help clients to achieve a simpler, more natural, way of feeling well. I begin with the foundational pillars of health – looking at how you relax, eat, move and sleep. Together we strip out toxicity and stressors that can be having a hidden impact on your physical and emotional wellbeing, and add in nourishment, regenerative practices and, where necessary, healing. I’m not interested in calorie counting, fad diets, or having all the latest gadgets (although I do love my Oura ring!); I’m much more interested in helping you to become more intuitive about what is right for you and your health, whether that be physically, emotionally or spiritually. We tackle any tricky issues (such as sugar addiction, or addiction to other foods) in more depth as required. The way the process works means you get back to a more natural way of living, more suited to our body and it’s natural wisdom. Where we can’t be fully natural in today’s world, we mimic nature as best we can, to create a solid base of wellness.

Relationships | Parenting | Anxiety | Depression | Motivation | Health and Wellbeing | Career | Public speaking | Fears and Phobias | Changing Habits | Stress | Chronic Fatigue | Self-sabotage | Imposter syndrome | Optimal health | Food addictions | Personal Development | Money | Health | Business | Overwhelm | Burnout | Divorce & Separation | Blending families | Change Management

Instagram - aliscottcoaching

"Ali is warm, engaging and down-to-earth, with a gift for connection and insight." - Jamie Smart, Sunday Times Bestselling Author, Speaker and Executive Coach

"Ali offers a grounded, unique, and intuitive perspective. Her support, wisdom, and love will move mountains." - Garret Kramer, Founder of Inner Sports, Author, Performance Coach, Speaker

"The Zoom sessions I’ve had with Ali have been the best coaching conversations I’ve ever had. She has taken me to the deepest of places within myself into a space where I could not only BE who I really am, but also LOVE who I am. I walk away feeling more alive, energised and ready to shine my truth." - GB, client

"Ali has helped me break through old thoughts and beliefs that were holding me back. I can see my thinking for what it is and I can honestly say, the future has never looked brighter!" - EG, client

"Ali has been helping me through a very tough time in my personal life and her coaching is gradually opening me up to a new perspective that I am confident will allow me to let go of the past and move forward with a more positive, lighter approach to life. She is warm, patient, caring and compassionate, but honest and challenging when needed. It’s a great feeling to have someone on your side who is ready to support you and is totally confident that, whatever happens, you will be absolutely fine." - SC, client

"I love Ali’s compassion and understanding – she is walking this path with me and helping me uncover what I need to move forward and leave my old outdated thinking behind. She is literally helping me redesign my life one conversation at a time. I walk away from our sessions with a real sense of energy and purpose. Ali gently pushes me in the right direction – this to me is the real root of why she is so amazing!" - AB, client

Training, qualifications & experience

I have collected several different qualifications and training courses over the past couple of decades, and have worked and studied with some of the best practitioners and teachers in the field:

  • Member of Team Inside-Out with internationally renowned performance coach Garret Kramer.
  • Certified Clarity coach, Clarity Trainer and coach mentor with best-selling author and trainer Jamie Smart
  • Mentored in Three Principles facilitation by Dr Mark Howard
  • Specialised parenting / family mentoring with Sandy Blackard, author and creator of Language of Listening ®
  • Mind Calm Coach and meditation teacher training with author Sandy Newbigging
  • Diploma in Cognitive Hypnotherapy (Dip CHyp), Personal Coaching Certificate and Couples Coaching Certificate with Trevor Silvester, founder of the Quest Institute.
  • Certified NLP Master Practitioner (NLP MPrac)
  • Emotional Freedom Technique (EFT) Practitioner certification
  • Eye Movement Integration Technique (EMI) Practitioner certification
  • Hypnotherapy Practitioners Diploma (HPD)
  • University Diploma (Thames Valley University) in Nutritional Medicine
  • BA (hons) Communication Studies

Other areas of coaching I deal with

Health and wellbeing


Additional information

I initially book in blocks of 4 sessions, at a cost of £300. Usually, the first, and sometimes second, block of 4, take place weekly. After this, they often drop down to fortnightly, and then either stop altogether, or move to monthly conversations and / or ad-hoc sessions. All very much dependent on the client and their needs.

I offer a free 30-minute zero obligation exploratory conversation, during which we can explore the changes you would like to make and what seems to be holding you back or keeping you stuck.


I coach predominantly in the daytime, with evenings / weekends available if required. Please contact me for latest slots available. I work face to face or via Zoom.

Also registered with Hypnotherapy Directory.

St. Albans

Type of session

In person


Ali Scott

Ali Scott