Stress revealed as key worry amongst those seeking mental health support

Happiful’s 5 year anniversary report reveals unique insights into the mental health and wellbeing help people are seeking. Between 1 January 2017 - 31 December 2021, Happiful’s mental health and wellbeing directories have seen a combined 35.3 million users, with over 5.5 million reaching out for help and support. Some of the most common topics to seek information on were intimacy, stress, and weight-related concerns.

Stress - can I be stressed without realising it?

With five out of six Happiful sites reporting a large volume of stress-related queries it’s clear that coping with stress was a big problem for many people in 2021. A worrying 15.3k individuals searched ‘could I be stressed without realising it’ on Life Coach Directory, a 372% increase in 2020 compared to 2019.

When it came to coaching, nearly 40,000 people searched for coach-related stress terms.

It’s apparent that the pandemic played a role in individual stress levels. A further survey of Happiful subscribers revealed 85% felt they were severely stressed and their stress levels had notably increased since March 2020. Over half (58%) felt their quality of life had decreased since lockdown began. 


Contact alice.greedus@happiful.com for questions, a full copy of the five-year whitepaper, for press requests, interviews, or comments.


About Happiful

The data and insights from this release are from Happiful’s latest White Paper, which has been produced by Happiful to mark the fifth anniversary of Happiful Magazine. Happiful Magazine launched on 20 March 2017, the International Day of Happiness. Happiful helps people find the help they need and is now read worldwide. Happiful is sent to over 121,000 digital subscribers for free every month and can also be read on Happiful’s free app, as well as bought in hard copy. 

Happiful is a family of mental health and wellbeing resources, including Happiful Magazine, the free Happiful App, Counselling Directory (established in 2005 by sisters Aimi and Emma), Life Coach Directory, Nutritionist Resource, Therapy Directory and Hypnotherapy Directory.

Happiful exists to support others, continually challenge the stigma around mental health and mental illness, and to promote wellbeing.

To read more about mental health and wellbeing, visit the app store and download the Happiful app

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Written by Alice Greedus
Alice is the PR Manager for Counselling Directory and Happiful Magazine.
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