Roo Davies - Life & Business Coach

Roo Davies - Life & Business Coach


07753 756512

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About me

I’m an award winning Life and Business Coach passionate about helping people thrive.

One thing that my clients share is a desire to live life to its fullest. I don’t have a magic wand but together using my proven coaching framework to master your mindset, we can make change happen!


I provide a compassionate, safe and confidential space where I help you explore your situation and work together to move forward. We explore…

  • WHAT life do you want to live?
  • WHERE are you today and where do you want to be?
  • WHO are you?
  • HOW do you feel about your present and future self?
  • WHY are you feeling, thinking, behaving in a certain way?
  • HOW can you take action and achieve your goals?

I share practical techniques to help you understand who you are and what makes you, you, supercharge your self-belief, step out of your comfort zone, tackle self sabotage and ultimately feel empowered to make change happen.


I work with small business owners ready to take their business to the next level. Whether you are looking to launch a new business, scale growth or clarify your proposition, business coaching will help you reach your goals.

My coaching expertise combined with 20 years working in marketing, provides a unique blend of know-how, experience and mentoring to help you accelerate your business.

I help my clients find focus, shape strategy, define brand identity and messaging whilst creating action plans with my practical coaching style.


Coaching can be face to face or via video call.

If you're looking for face to face coaching I work across Oxfordshire and Buckinghamshire.

The wonders of technology allows me to coach people around the globe so as long as you have an internet connection we can connect!


  • I have met very few people in my life who have an innate ability to connect, to empathise and to proffer sense and kindness and wisdom. Roo is one of these people. She is calm, engaging, wise and funny. She guides you through questions to help you find answers - without you even realising you are on a journey.

  • I loved Roo’s approach to help give me the confidence I lacked in my own thought processes and decision making. I discovered a lot about myself that has helped me clarify things at the root of my unease and insecurity. I feel stronger, happier and will be keeping a maintenance session in place with this incredible coach to make sure I keep up the good work!

  • Roo ran a brilliant workshop for me. We stripped things right back to the DNA of my brand to identify which markets I should be prioritizing and then homed in on the ‘persona’ of my ideal luxury shopper. With her trademark warmth, positivity and pragmatism, Roo helped me understand the world my target clients inhabit, the language they speak and – critically – how to reach them with much greater precision. Roo brought fantastic insight and clarity to my planning. As a ‘solopreneur’, having a great business mind by your side for brainstorming, challenging ideas and developing practical plans is invaluable. Time and money extremely well spent. Thanks Roo!

  • I had been struggling with feeling low and I suppose rather redundant since my children left home. I had no idea what I needed or if coaching would help but with my friend’s encouragement about how good Roo was I booked a session. It was the best thing I could of done. I have found the coaching uplifting and motivating. I feel so differently about embracing changes out of my control. My outlook is now far more positive. I am very thankful I did book and actually do something about how I was feeling.

Training, qualifications & experience

  • As a Member of the Association for Coaching I am committed to working ethically, being fit to practise and fulfilling my relevant statutory duties

  • Advanced Coaching - The University of Oxford

  • Introduction to Coaching - The University of Oxford

Member organisations


Photos & videos

  • Your Life Journey
  • Association for coaching


An hour session starts from £60 during the week. Cost depends on location and length of session.

Further information

How often will we meet?
Depending on the situation and personal preference, we will meet weekly, fortnightly or monthly.

When can we meet?
We schedule a minimum of six sessions after the initial session, setting the date and time of the next meeting at the end of the previous one.

There are several options for how and where coaching can happen...
Coaching can be face to face or via video call.

If you're looking for face to face coaching I work across Oxfordshire and Buckinghamshire. If you're local to Thame you can find me in The White House, 2 East Street, Thame, OX9 3JS. If you'd like face to face sessions but geographically that doesn't work for you, I can come to you. Travel expenses may be charged, this will be agreed in the initial conversation.

The wonders of technology allows me to coach people around the globe so as long as you have an internet connection we can connect!

How long do the sessions last?
Usually a session lasts for 1 hour. If for any reason we agree that a longer session would be beneficial that can be discussed together.

Thame, OX39

Type of session

Online life coaching: Yes
Telephone life coaching: Yes
Face to face life coaching: Yes
Home visits: No

Practical details

Sign language: Unspecified
Other languages: None


Accessibility information
Wheelchair access: Unspecified


Monday - Friday (day and evening appointments). Limited weekend sessions available on request.