Jo Birch

Jo Birch

8 Rutland Square

46 New Broad Street

07738 588258

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8 Rutland Square

46 New Broad Street

07738 588258

About me

Time to make changes? Looking to gain clarity, stay on track, notice more about yourself and others?

Are you looking for a coach who also has a solid psychological understanding…someone who can help you with your emotional world whilst also keeping focus on the future?

It might be worth taking the next step…contacting me for a conversation about what you would like to gain from coaching.

Together we will consider what would be the best fit for you at this stage of your life. How can I help you to identify your hopes for the future? What helps you to stay on track…and also what trips you up?

You might already know what you want in the future, perhaps you have a clear objective, or perhaps you have a problem or difficulty that seems to be in the way of success, or maybe you're at a time of transition with so many options you can’t see a clear way forward?

Very often unexpected surprises reveal themselves along the coaching journey… a new realisation of your talents, dreams, passion or purpose in life perhaps or a new direction becomes apparent.

The essence of coaching is to know and understand more about yourself – how you learn, how you respond and navigate change, how you can support yourself better in the creation of your future. Every coaching journey is personal and unique. We will work together to find the approach that best fits you, and is most helpful to you.

My coaching practice has been built through 10+ years working with C-suite & senior executives together with over 20 years as a counsellor / psychotherapist. This has given me an excellent understanding of psychological theory and practice - and its application in the workplace.

Training, qualifications & experience

  • BACP Accredited Counsellor/Psychotherapist
  • CSA Accredited Coaching Supervisor
  • Diploma in Counselling (1996)
  • Post-graduate Diploma in Counselling (1998)
  • MA Counselling (2000)
  • Facilitator training STEPS/IIE - Coaching Based (2000)
  • Certificate in Art Therapy skills (2001)
  • Certificate in Coaching Practice (2010)
  • Diploma in Coaching Supervision (2011)
  • 15 years coaching underpinned by 20 years as a Counsellor/Psychotherapist
  • Director Coaching Supervision Academy UK & Asia Pacific
  • Director international Centre for Reflective Practice

Professional memberships (Code of Ethics available on request)

  • BACP (Accredited / Registered)
  • BACP Coaching Division (Chair 2012-2014)
  • Association of Coaching (Supervisor on AC Group calls; member AC SIG coaching supervision)
  • CSA Accredited Coaching Supervisor
  • AOCS (Assn of Coaching Supervisors)

Member organisations



Coaching for individuals £165 per hour
4 sessions £660
6 sessions £990

LONDON Fabulous location. 3 minutes from Liverpool Street Station; highly confidential; private room in informal professional business environment.

EDINBURGH Quiet, private, New Town location. 5 minutes from Waverley station.

Email me and we can set up a call to explore what would suit you best.

I also offer Executive Coaching to Ex-Co / Senior leaders in UK and international organisations - please contact me for details.

Further information

Edinburgh, EH1 2AS
London, EC2M 1JH

Type of session

Online life coaching: Yes
Telephone life coaching: Yes
Face to face life coaching: Yes

Practical details

Sign language: Unspecified
Other languages: None


Day and evening appointments on Monday & Tuesday in Edinburgh's West End. Email or call to connect.

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