Katja Kapustina

Katja Kapustina


07715 215577

About me

Make Your Purpose - For individuals and companies employees

The world is changing. Workplaces are changing. Nowadays getting a nice salary and good benefits just aren’t enough. And as a human being - it's more to life than being unhappy and unfulfilled working for someone else's dream...

As an individual - What is stopping you from being happy and fulfilled in your daily life? Let's explore your purpose, set/confirm your goals, review and hold you accountable to your action plan and carve out processes and systems for your continuous growth.

As a company - How can you contribute creating a fulfilling, safe workplace for your employees, colleagues, and friends where they wake up inspired to go to work?

I support you and companies employees (the talent you don’t want and/or can’t afford to lose) to explore your/their purpose through work while contributing and living more fulfilling lives through 1-on-1 coaching. It can be key people you don't want to lose to competitor/leave the company, talent that is struggling with performance or life in general or even people in transition or that is about to become redundant.

I also research and investigate if there is any discrepancy between your company’s values, mission and vision and the company culture to inspire, educate and improve the company and it’s leaders to create a better workplace and world. I am looking forward to work with you so you can achieve your full potential!

Training, qualifications & experience

Katja has combined 10 years’ sales experience in technology, eCommerce and industrial companies with a portfolio of skills that she uses to coach individuals to high-performance.

After working in various positions (from customer support, sales in SMB, Enterprise, new business development, account management and manager) and in different verticals in male-dominated environments, Katja has first-hand experienced the challenge of staying motivated in changing environments with high pressure while supporting and mentoring other team members and colleagues.

Her coaching clients are positively impacted by her interventions and benefit from the skills that include understanding the core drivers of an organization and teams, active listening, powerful questioning and being able to notice cognitive trends that are limiting her clients’ ability to achieve goals.

She has an Accredited Diploma in Transformational Coaching from Animas Center for Coaching (which is recognized by both the International Coach Federation and the Association for Coaching), and now coaches individuals in high-performance environments to unlock their potential while also speaking at events and hosting retreats.

Other areas of coaching I deal with

- Finding purpose
- Transition coaching


The packages are individual, but common is ex. 3 months package with weekly/bi-weekly meetings face to face (in London) or via Skype.

Please contact me to discuss your needs so we can form a package suitable.

Further information


“During my coaching sessions with Katja I got introduced to some very useful tools for Decision Making and in the area of Personal Development. Tools that learnt how to be more aware of how to take better decisions by thinking in different ways, sort and to prioritize for yourself. Katja has a very natural calm and trustworthy personality that makes it easy to connect and talk with her, and always know how to get you on the "right way". After our sessions I was always filled with a lot of motivation to take actions further. I am absolutely sure we will be working together again shortly!”

- Jessica Scharppf, EMEA Digital Sales Programs at Micro Focus (former HPE)

“Katja is a fantastic coach, who listen carefully and helps one come up with his or her own light bulb moments that lead to lasting change. I highly recommend her! The experience gave me lifelong nuggets of wisdom that I can use in all aspects of my life. A taster of the key successes for me include the following:

- Gain knowledge and understanding of one’s personal values.

- Secured a secondment that most would believe would be impossible

- Understand that little steps/change lead to lasting change

- Experience and involve oneself in things they enjoy

- Encourages more doing rather than thinking. Change requires action not just thought!

- Great calm, relaxed and non-judgemental style

- A knowledgeable and experienced coach who competently steers the session to the benefit of the client

… and the list goes on! Take a risk you won’t regret it! “

- Sandi Dhillon, Chartered Surveyor at Cabinet Office

London, SW12

Type of session

Online life coaching: Yes
Telephone life coaching: Yes
Face to face life coaching: Yes

Practical details

Sign language: Unspecified
Other languages: None
We love feedback